The Office of Marketing and Communications staff serves as a liaison between the University and the public and is responsible for a broad range of University communications functions, including marketing, media relations, photography, websites and social media accounts, production of publications, and distribution of information about the University to internal and external audiences.
Policies regarding University communications are designed to keep University internal and external audiences informed while promoting and safeguarding the image and identity of the University. To accomplish these primary goals, information about the University and its programs, events, initiatives and community must be released in a manner that is consistent, efficient, accurate, engaging and in keeping with the University's mission, values and goals. Policies governing communications also are intended to ensure messages about the University are delivered with the level of professionalism and quality that today's modern media and its consumers demand.
For more information, visit the Office of Marketing and Communications website.
Creative Services Policy
To ensure that the University's publications for external audiences are cost-effective, professionally produced, and consistently meet the University's brand standards and marketing objectives.Learn More
Government and External Requests Policy
To coordinate timely, appropriate, and consistent responses, to protect privacy and confidentiality in responding to requests for information or documents from people, organizations, or governments outside the University.Learn More
Defining the responsibility for maintaining a consistent public image for The Catholic University of America that reflects its mission and promotes its key marketing messages.Learn More
Setting forth the scope of photography and videography services available, when consent is implied, and requirements for photography/videography by non-University personnel.Learn More
Social Media Policy
This policy sets forth requirements and guidelines for staff, faculty, and students regarding use of social media accounts that purport to represent the University or its schools, departments, or units.Learn More
Speaking to the News Media Policy
This policy defines who may speak on behalf of The Catholic University of America to the news media, and explains the role faculty and staff can play by giving interviews about their areas of expertise and publishing commentary in their field.Learn More